Delta Colours
Delta Colours specializes in the supply of colour solutions to the Plastic, Coatings, Construction and Ink markets. Our innovative products combine quality with value and include a full spectrum of pigments from leading global manufacturers. Our products include Ultramarine pigments, Chrome Oxide Greens, Iron Oxides, Lead Chromates and a comprehensive range of effect pigments. These effect pigments include phosphorescent, pearlescent, fluorescent and metallic pigments. Delta Colours assists colour formulators in selecting the right product for their particular application by bringing new technologies to them as well as giving them the opportunity to take advantage of our comprehensive portfolio of high quality pigments. Once, these products are incorporated in their formulations, it is important for us to keep local inventories and to supply these products on a 24hour lead time basis.
Challenges you face Maintaining a clear and consistent line of communication between our sales representatives and our customers regarding pricing and availability during changing market conditions and fluctuating exchange rates, as well as successfully managing seasonal business requirements is vital for our business. We needed to optimize this client communication with a good CRM product.
Why you chose Kazeli Kazeli provides the tool to manage contacts efficiently and enables us to cater to our clients’ needs. Good communication helps us to forecast sales needs and manage inventory levels. Kazeli’s integrated cloud computing model plays very well for our type of business, where we have sales agents on the road that keep adding real time information to the system where its systematically organised through either opportunities or projects which allow the entire company to focus and participate on the relevant tasks. Also the fact that it’s an expertly managed web enabled scalable service means that we don’t have to worry about the technological infrastructure but just focus on our business.
How has your experience been so far? So far our experience is very positive and the support from Kazeli, excellent. We aim to utilize all the features of this integrated service.
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